Account Manager – Berkshire

31 August 2021
Berkshire, United Kingdom
Job Ref
HDS 31/08/7
£28,000 + comm


Our client is proud to be one of the world’s leading media and entertainment groups. Whether it be on-air, via global player or through their outdoor advertising, they entertain and reach over 50 million individuals across the UK every week.

 Reporting of the Role

This role reports to Regional Sales Manager – East Midlands

Overview of job

This field-based sales role supports our client’s Local Sales Business, by selling their full product portfolio to new customers, and growing and retaining their existing customer base, across the private and public sector markets.

3 best things about the job 

  • Exposure to a variety of industries; their portfolio has options for everyone, so you will be pitching to marketeers and business owners from all industries
  • You will be responsible for managing your own marketplace, being in control of your own destiny and able to scope out your own niche
  • You will be client facing ambassador of the company, representing the most iconic transport system in the UK, the coolest brands in audio, and the award winning digital ad exchange

In the first few months, you would have 

  • Become a specialist in the knowledge of their Radio, Digital and Outdoor products, inventory and brands
  • Be able to effectively plan and book a client’s campaign in the booking systems
  • Understand your own market place and develop a local contact list to grow the territory account base, and source new business

Responsibilities of the role

  • Maintain and grow existing clients and ensure a clear growth plan is in place to grow revenues each quarter
  • Understand the needs of your clients, identify the best possible marketing solutions for them and add value
  • Achieve the weekly face to face meetings and prebook meeting critical metrics, ensuring all activity is recorded accurately in Salesforce'Ensure activity enables the creation of revenue opportunities each week that are at your recommended pacing level (monthly revenue target) and accurately forecast
  • Grow an expertise in understanding our client’s full product base and how they can help clients achieve their campaign objectives
  • Ensure value is maximised for all transactions avoiding high level discounting
  • Work in collaboration with the Campaign Hub and Creative Solutions teams by providing clear customer briefs, to produce compelling and innovative solutions
  • Be able to effectively plan and book a client’s campaign in the booking system, gPlan
  • Invest in your self-development to stay on top of all internal communications such as Workplace, The Catch Up & Digital Bytes, plus attend all relevant training opportunities

What you will need

The ideal candidate will be proactive and willing to develop and implement innovative solutions, capable of the following:

  • Demonstrate a track record of success in delivering sales targets and critical metrics
  • Experienced in selling directly to small and medium businesses
  • Media sales experience in radio, outdoor or digital is highly favourable
  • A positive, confident and resilient approach, with the desire to self-source new business
  • A high degree of self-motivation and autonomy, and to also work as part of a team
  • Good understanding of the pattern of the sale from opening to close
  • Excellent listening skills that establish client needs, build excellent rapport and put the client’s objectives first
  • Proficiency in planning systems and skills to build effective campaigns
  • Proficiency in Salesforce and be able to record activity at all stages of the sales process from lead creation to winning and booking business
  • Excellent in diary and time management to work the territory optimally




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